Businesses that share a workspace or operate on a hybrid model may wonder if personalising their office space is worth it.
Recent data shows that most UK workers are going into the office less than 1.5 days a week. With this in mind, investing time or money into a workspace’s looks seems unlikely to bring a return.
However, by customising an office with a brand and to the team that works there, businesses encourage their employees back to the office. Better yet, it creates a space that enhances their creativity and productivity.
Companies can do this by following recent office design trends such as:
● Creating a space that employees feel they can ‘retreat’ to away from their home office
●Building a space that encourages movement and avoids people from becoming isolated in the environment
● Prioritises user experience with lots of natural light, plenty of equipment and useful facilities
● Taking the needs of remote workers into account when designing video call and conferencing suites
●Choosing adaptive and flexible equipment, furniture and design features to support business scalability
What are customised office spaces?
From the fittings to the furniture, businesses can tailor personalised office spaces to their culture, working model, and team needs.
Why should you personalise your office space?
Uninspiring or restrictive spaces can take their toll on workers’ mindsets and work ethics. Meanwhile, modern, collaborative workspaces can increase engagement and productivity.
Personalised office space allows you to create a dynamic environment for your business to thrive. Here are nine office personalisation benefits that can work wonders for your team and business.
1. Business flexibility
Today, businesses demand flexible office spaces that can work for all situations. In one day, your employees might need to hold meetings, take private calls, and impress clients in person.
Custom workspaces allow you to work your way. For example, customised office spaces could include:
● Booths and quiet pods for private chats
● Communal, open-plan areas for teamwork
● Moveable or collapsable ergonomic furniture
With more options comes an office space that’s flexible enough to meet the needs of your business now and in the future. Custom workspaces allow you to create an office that adapts as your company grows.
2. Employee satisfaction
When people think of offices, they often picture grey, nondescript areas with cubicles. With personalised office space, you can create a welcoming environment that employees enjoy working in.
Research shows there is a positive correlation between workspace satisfaction and engagement. With this in mind, custom workspaces that consider employee satisfaction lead to higher levels of productivity.
3. An ideal branding opportunity
Customising your office space can be an ideal branding opportunity. A branded workspace shows professionalism and attention to detail.
Matching your workspace to your brand identity can also create a sense of cohesion for when your clients visit. Workspace branding can also benefit your team.
On-brand office space can foster a sense of unity and pride, with higher employee engagement and commitment. It also gives them a sense of belonging and shows that your business is committed to long-term growth.
4. A great first impression
Personalised office space allows you to impress with a well-designed business environment. Clients want to know that they can trust your company. Your office appearance will inform their first impression.
You can express your brand identity and promote your company values in a custom office space. Representing your business in the best light can help to build trust amongst clients and employees.
5. The chance to build a dynamic space
One advantage of office customisation is the opportunity to design dynamic spaces.
Many modern office designs favour layered, creative approaches. They often prioritise creating communal spaces and break-out areas over cubicles and cellular offices.
These designs turn traditional offices into lively workspaces that promote collaboration and innovation.
6. Better use of office space
Custom workspace designs can help you optimise your floor plan. Make the most of your personalised office space with multi-purpose areas and flexible furniture. For instance, a long table can host large meetings or serve as a communal working area.
With adaptable workspaces, employees can choose their preferred working conditions. Team members may prefer to work in areas in direct sunlight or quieter spaces without music.
Allowing employees to choose and adjust where they work is another way to make better use of office space.
7. Space to build relationships
Custom workspaces can be designed to nurture employee relationships. Break-out areas and casual seating zones can encourage conversations and spontaneous encounters.
More opportunities to socialise and network can lead to higher employee satisfaction. Plus, greater socialisation between teams also promotes collaboration and opens up new business opportunities.
8. Small changes can have a big impact
While it's crucial to consider the big-picture design of your office, don't neglect the details. Minor changes to layout, lighting, and colour can make a big difference in how people perceive the space.
Colour is a simple way to transform office space. You can integrate your brand colours or use shades that promote feelings of calm, energy or trustworthiness.
Traditional fluorescent lighting can feel unwelcoming and harsh. Softer alternatives will still provide enough light for people to work while creating a warmer atmosphere. Consider choosing a range of overhead, desk and standing lights.
9. Improved work culture
Developing a healthy workplace culture is crucial for attracting and retaining the right talent.
This is particularly the case with younger employees, with organisations that have healthy cultures being 16 times more likely to retain Gen Z colleagues. This culture is fostered in an environment where teams collaborate, meet and work on projects.
When designing the space, prioritise employee well-being and needs. This will show them that your company culture values them. Natural light, green plants and ergonomic furniture are all items you can introduce to create a more comfortable workspace.
Custom offices that work for you
Designing a personalised office space is convenient and easy with Regus. When you choose a Regus custom office, you can change the layout and design of the space.
You can also add your company branding and select storage, tech and furniture options. This way, you can suit the needs of your business and team.
Discover how you can create a custom workspace design with Regus.