How a Business Address Service Supports Business Growth

Posted on: 29th August 2023

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Since 2020, working from home has become commonplace. In the UK alone, the number of people working remotely doubled between 2019 to 2022, rising from 4.7 million to 9.9 million.

This shift meant many companies let go of their office space. Luckily, there’s a product that means businesses can still have a prestigious company address.

With a virtual business address, companies can benefit from a registered business address anywhere in the world. Not having to pay for physical space is much more affordable. It also helps to maintain the company’s reputation.

A virtual office business can be worthwhile for several types of organisations. For example, solo entrepreneurs can use it to maintain the privacy of their home addresses. Startups can employ a virtual office address to establish their credibility. Corporations can even expand into new markets.

If you’re unsure if a business address rental is right for you, read below. This article will help you learn the many benefits of this service. In particular, we’ll discuss how this product can help your company expand and become more successful.

Helps establish a professional business presence

If a potential client searches for your company online and can’t find its location, it looks like a side hustle.

Even if you have hundreds of employees and dozens of partners, the person on the other side of the search doesn’t know that. Having no address makes your business appear less legitimate.

The address is not only crucial in Google searches. Every marketing material you have, from business cards to your social media pages, should include an address. It helps to bolster your company image and establish business credibility.

Virtual addresses for business provide much more impact than your home address. And as these are often more central locations, such as within city centres, it signals that you’re serious about your business. In turn, this will draw more customers and enable growth.

Builds trustworthiness and credibility

It’s hard to trust a company that doesn’t showcase an address on its website. Customers want to know that if they are unhappy with your service, there’s a place to turn to.

Even if most communications happen online nowadays, having a registered office address provides peace of mind. It lets clients know they can send a letter or show up in person if they can't contact you online.

This is especially true when you use a business mailing address in a city’s business district. That added credibility can translate into a better reputation, which in turn can result in more sales.

Enhances brand image and perception

There’s a vast difference between a company operating from a distant suburb to one sitting on a high-rise in a capital city. The former comes across as a freelancer working from their kitchen table. The latter appears professional and thriving.

People think business is going well if you can afford to operate alongside major corporations. That image can attract new investors and partners.

Separates personal and business matters

When you register your business, you have to register an address as well. Most sole traders, startup founders, and small business owners opt to use their home addresses. However, that can sometimes feel like a violation of privacy.

If you use your home address, you might start getting business mail and advertisements. You also risk the chance (no matter how small) of people showing up at your door.

Most of all, it can make you feel exposed. Everyone can find out where you live by searching the public records about your company.

A virtual mailing address can help create a clear separation. You can expand your business to new cities and markets without compromising your home life.

Enhances local presence

If someone wants to find a business close by, such as a florist, they’ll likely Google “florist near [city or street]”. They might also use Google Maps or Yelp to find a shop. If you’re a florist with an address in that area, you will appear in their search.

This also applies if you offer a service that’s not location-dependent. The first results that someone will see will be the closest to them. If you want to establish and grow your business in a particular area, a local virtual office business address is the way to go.

Better able to expand market reach

Signing up for a virtual registered office address service lets you think globally. You can test out new markets after establishing your business in a specific area, or even expand to other cities or countries.

A business office address can help you open new branches without investing too much money or time. Naturally, the work will still be remote. However, with a local address, you can attract local clientele who might otherwise be inaccessible.

Supports scalability and expansion

When you get a virtual business address, you can also use it to expand your talent pool. If you want to hire people from other countries, it’s usually easier with a local office. Having this will be helpful for both tax and credibility purposes.

There is no risk involved either. If your company no longer needs an international office, you can close or move it relatively easily.

Facilitates business operations and networking

Packages that offer a physical address for business often include additional services. For example, you can create local phone numbers for your company with a receptionist at the ready.

These services can save you time by taking messages and only forwarding essential calls. That way, you can focus on growing your business.

Another common add-on of a virtual business address is access to meeting rooms in your chosen location. This may be a part of the initial offer, or it might require a small fee.

With meeting rooms, you can meet new clients, investors, or potential partners without investing in a traditional office.

Streamlines mail handling

A virtual mailing address for businesses also includes business mail forwarding services. This can be valuable if your company receives a large amount of mail. The service will sort through your correspondence and you can even choose to receive mail online.

The next time you expect a vital invoice or contract, you can get it as a PDF immediately. You can also use mail redirection and have the less urgent mail forwarded to wherever you are.

Ensures compliance with legal requirements

If you wish to expand your organisation to a different country, there are rules and regulations that you have to consider. Each country may have different tax rules, employment laws, licensing requirements, etc.

A virtual office address is an excellent first step towards following legal requirements. Some countries will require a local office for you to do business there, especially for hiring.

Enables remote and flexible work

As home working has become more common, some businesses no longer see the need for physical offices. However, signing up for a virtual office ensures you still have a hub while employing a remote workforce.

With access to meeting rooms, you can still provide a workspace when the team needs to reconvene. This can be for training, team building activities, or when working on sensitive projects.

Find a business address with Regus

Now that you understand all the advantages of a virtual business address, it should be easier to decide whether you need one. Remember that this service can be helpful at every level of your company.

From small startups to multinational corporations, it’s an affordable solution that can grow your business efficiently.

At Regus, we can help you get a business address best suited to your needs. You can build a virtual office package with services like call answering and redirecting mail. Or you can sign up only for a company address and scale as you grow.

Topics in this article

  • Productivity
  • Work Trends

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